|
SC Torent Computers SRL (Torent) is a Romanian company established in 1994. The company sells and distributes assembled computers, imported IT spare parts, and IT products and is involved in maintenance and consultancy services for technical equipment sold. The company is located in Constanta, a major city on the Black Sea Coast, and is the market leader in its local area.
In 2005, BRD-Groupe Société Générale approached the company in order to propose a domestic factoring facility for their local sales. The company management, a young husband and wife with an extensive background in the IT area, was very open to a factoring solution. Their need was to improve their cash flow as their client base was comprised of many small companies that often paid late.
A domestic factoring contract was signed and operations went smoothly without any commercial problems or disputes. Based on a positive factoring history and seeing that the majority of the company’s imports were paid in advance, BRD-Groupe Société Générale approached the client to discuss import factoring. Torent talked to their foreign suppliers and explained the benefits of factoring. In this transaction, BRD-Groupe Société Générale would guarantee Torent Computers ability to pay and Torent would get open account terms. The company quickly understood that based on BRD’s support, Torent could import larger volumes from its suppliers on open account. Additionally, the foreign suppliers could receive advances against the sales from an export factor and not need to worry about the risk of non-payment. BRD gave the client the list of FCI Correspondents in their supplier’s country and Torent provided BRD its list of suppliers. The suppliers were introduced to the FCI correspondents and a factoring relationship was started. In this way, four suppliers entered the program:
- P.Q.I. (Power Quotient International Co. Ltd.) located in Taiwan, through Chailease Credit Services Co. Ltd., Taiwan - Aci Technologies Europe SA/NV from Belgium through Fortis Commercial Finance N.V., Belgium - Xpert Vision Gmbh from Germany through Fortis Commercial Finance Deutschland Gmbh, Germany - SDT Information Technology from Korea, through Industrial Bank of Korea, Korea.
This reverse marketing transaction allowed BRD-Groupe Société Générale to expand its relationship with Torent by creating the possibility of increasing their level of imports without any cash flow constrains. It was one of the first import factoring transactions of BRD and it strengthened their relationship with the various export factors involved in this transaction.
|